The Competitive Destination

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Author :
Publisher : CABI
ISBN 13 : 0851996647
Total Pages : 291 pages
Book Rating : 4.46/5 ( download)

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Book Synopsis The Competitive Destination by : J. R. Brent Ritchie

Download or read book The Competitive Destination written by J. R. Brent Ritchie and published by CABI. This book was released on 2003 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to provide a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It provides guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book is both theoretically sound and managerially useful. It is intended to appeal to both academic researchers and industry professionals and practitioners. Anyone with an interest in the enhancement of a destination's competitiveness from nations to small towns or regions will find this book invaluable.

Positioning and Branding Tourism Destinations for Global Competitiveness

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Author :
Publisher : IGI Global
ISBN 13 : 1522572546
Total Pages : 332 pages
Book Rating : 4.41/5 ( download)

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Book Synopsis Positioning and Branding Tourism Destinations for Global Competitiveness by : Hashim, Rahmat

Download or read book Positioning and Branding Tourism Destinations for Global Competitiveness written by Hashim, Rahmat and published by IGI Global. This book was released on 2019-01-18 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Featuring coverage on a broad range of topics such as hospitality, brand loyalty, and knowledge transfer, this book is ideally designed for industry professionals including those within the hotel, leisure, transportation, theme park, and food service sectors, policymakers, practitioners, researchers, and students.

Managing and Marketing Tourist Destinations

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Author :
Publisher : Routledge
ISBN 13 : 1136904751
Total Pages : 263 pages
Book Rating : 4.52/5 ( download)

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Book Synopsis Managing and Marketing Tourist Destinations by : Metin Kozak

Download or read book Managing and Marketing Tourist Destinations written by Metin Kozak and published by Routledge. This book was released on 2010-11 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Without adequate research and management, the potential impacts and benefits of tourism and travel services will not be maximised. This volume evaluates the theoretical approaches and applications to competitive advantage within tourist destinations an.

Destination Competitiveness, the Environment and Sustainability

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Author :
Publisher : CABI
ISBN 13 : 1780646976
Total Pages : 232 pages
Book Rating : 4.78/5 ( download)

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Book Synopsis Destination Competitiveness, the Environment and Sustainability by : Andres Artal-Tur

Download or read book Destination Competitiveness, the Environment and Sustainability written by Andres Artal-Tur and published by CABI. This book was released on 2015-12-09 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destination competitiveness and sustainability are important issues for many stakeholders within the tourism industry. In recent years, destinations have faced some challenges with respect to maintaining sustainability; they must be cleaner, greener and safer in order to safeguard the life quality of holidaymakers and local residents. Providing an invaluable review of the latests research on the topic, global case studies provide a perspective of the worldwide challenges and solutions arising in the management of tourism destinations. The analysis presents an interdisciplinary approach, including contributions of economists, geographers, managers and marketing professionals.

Competitive Destination Planning

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Author :
Publisher :
ISBN 13 :
Total Pages : 28 pages
Book Rating : 4.00/5 ( download)

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Book Synopsis Competitive Destination Planning by :

Download or read book Competitive Destination Planning written by and published by . This book was released on 2006 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship

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Author :
Publisher : IGI Global
ISBN 13 : 146668349X
Total Pages : 662 pages
Book Rating : 4.95/5 ( download)

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Book Synopsis Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship by : Carmo Farinha, Luís M.

Download or read book Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship written by Carmo Farinha, Luís M. and published by IGI Global. This book was released on 2015-04-30 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: As businesses seek to compete on a global stage, they must be constantly aware of pressures from all levels: regional, local, and worldwide. The organizations that can best build advantages in diverse environments achieve the greatest success. The Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship explores the emergence of new ideas and opportunities in various markets and provides organizational leaders with the tools they need to take full advantage of those opportunities. With a focus on economic growth in a fast-paced environment, this handbook is a critical reference for business leaders, economists, and students of economic theory.

Strategies for Promoting Sustainable Hospitality and Tourism Services

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Author :
Publisher : IGI Global
ISBN 13 : 1799843319
Total Pages : 243 pages
Book Rating : 4.13/5 ( download)

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Book Synopsis Strategies for Promoting Sustainable Hospitality and Tourism Services by : Korstanje, Maximiliano Emanuel

Download or read book Strategies for Promoting Sustainable Hospitality and Tourism Services written by Korstanje, Maximiliano Emanuel and published by IGI Global. This book was released on 2020-06-26 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism marketing is a vital tool in promoting the overall health of the global economy. This brings necessary revenue to particular regions of the world that have limited revenue producing resources and provides an opportunity for tourists to explore another culture, therefore building tolerance and overall exposure to different ways of life. Strategies for Promoting Sustainable Hospitality and Tourism Services is a crucial scholarly source that discusses interdisciplinary perspectives in the areas of global tourism and highlights cultural boundaries of strategic knowledge management through case studies. Featuring research on topics such as consumer behavior, cultural appreciation, and global economics, this book is ideally designed for academicians, research scholars, marketing professionals, graduate-level students, and industry professionals.

Sustainable Tourism: Breakthroughs in Research and Practice

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Author :
Publisher : IGI Global
ISBN 13 : 1522575057
Total Pages : 522 pages
Book Rating : 4.54/5 ( download)

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Book Synopsis Sustainable Tourism: Breakthroughs in Research and Practice by : Management Association, Information Resources

Download or read book Sustainable Tourism: Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2018-12-07 with total page 522 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many countries rely on cultural sites and destinations to support their economies. However, they are faced with the ongoing challenge of sustaining tourist attractions and maintaining the equilibrium between the local community and tourist populations. Sustainable Tourism: Breakthroughs in Research and Practice features current research that takes an in-depth look at cooperative strategies and governance for conserving and promoting tourism within both developed and developing economies. Highlighting a range of topics such as tourism development, environmental protection, and responsible hospitality, this publication is an ideal reference source for entrepreneurs, business managers, economists, business professionals, policymakers, academicians, researchers, and graduate-level students interested in the latest research on sustainable tourism.

The competitive destination

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Author :
Publisher :
ISBN 13 :
Total Pages : 119 pages
Book Rating : 4.04/5 ( download)

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Book Synopsis The competitive destination by : J... R... Brent Ritchie

Download or read book The competitive destination written by J... R... Brent Ritchie and published by . This book was released on 2000 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Tourist Destinations in Emerging Economies

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Author :
Publisher : Springer Nature
ISBN 13 : 3030837114
Total Pages : 315 pages
Book Rating : 4.12/5 ( download)

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Book Synopsis Marketing Tourist Destinations in Emerging Economies by : Ishmael Mensah

Download or read book Marketing Tourist Destinations in Emerging Economies written by Ishmael Mensah and published by Springer Nature. This book was released on 2021-11-27 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with. The potential for terrorism, political unrest, natural disasters, accidents – not to mention epidemics – have the potential to derail tourism in emerging economies. To mitigate these risks, emerging destinations need well-coordinated management and marketing strategies. However, most texts on tourism destination marketing reflect destinations in more advanced countries. This book acknowledges the fact that emerging tourist destinations have unique characteristics and challenges, which have implications for destination marketing. Highlighting the marketing challenges, best practices and strategies relevant to emerging economies, this book covers core topics such as image creation and branding, destination marketing during crises and pandemics, market segmentation and the travel decision making process among others. Providing up to date knowledge on an otherwise under-explored topic, this collection is ideal reading for upper-level students, researchers and policymakers.