Creative Selection

Author : Ken Kocienda
Publisher : St. Martin's Press
ISBN 13 : 1250194474
Total Pages : 177 pages
Book Rating : 4.73/5 ( download)

DOWNLOAD NOW!

Download or read book Creative Selection written by Ken Kocienda and published by St. Martin's Press. This book was released on 2018-09-04 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: * WALL STREET JOURNAL BESTSELLER * An insider's account of Apple's creative process during the golden years of Steve Jobs. Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board. Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years of the Steve Jobs era—the Golden Age of Apple. Ken Kocienda offers an inside look at Apple’s creative process. For fifteen years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser. His stories explain the symbiotic relationship between software and product development for those who have never dreamed of programming a computer, and reveal what it was like to work on the cutting edge of technology at one of the world's most admired companies. Kocienda shares moments of struggle and success, crisis and collaboration, illuminating each with lessons learned over his Apple career. He introduces the essential elements of innovation—inspiration, collaboration, craft, diligence, decisiveness, taste, and empathy—and uses these as a lens through which to understand productive work culture. An insider's tale of creativity and innovation at Apple, Creative Selection shows readers how a small group of people developed an evolutionary design model, and how they used this methodology to make groundbreaking and intuitive software which countless millions use every day.

Author : Adam Lashinsky
Publisher : Business Plus
ISBN 13 : 1455512176
Total Pages : 138 pages
Book Rating : 4.71/5 ( download)

DOWNLOAD NOW!

Download or read book Inside Apple written by Adam Lashinsky and published by Business Plus. This book was released on 2012-01-25 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Apple reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products. If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the "DRI" (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs). Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO. While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.

Author : Sebastian Scholz
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110757273
Total Pages : 212 pages
Book Rating : 4.79/5 ( download)

DOWNLOAD NOW!

Download or read book Creative Selection between Emending and Forming Medieval Memory written by Sebastian Scholz and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-11-08 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Karl Valentin once asked: "How can it be that only as much happens as fits into the newspaper the next day?" He focussed on the problem that information of the past has to be organised, arranged and above all: selected and put into form in order to be perceived as a whole. In this sense, the process of selection must be seen as the fundamental moment – the “Urszene” – of making History. This book shows selection as highly creative act. With the richness of early medieval material it can be demonstrated that creative selection was omnipresent and took place even in unexpected text genres. The book demonstrates the variety how premodern authors dealt with "unimportant", unpleasant or unwanted past. It provides a general overview for regions and text genres in early medieval Europe.

Author : Ken Segall
Publisher : Penguin UK
ISBN 13 : 0670921203
Total Pages : 256 pages
Book Rating : 4.01/5 ( download)

DOWNLOAD NOW!

Download or read book Insanely Simple written by Ken Segall and published by Penguin UK. This book was released on 2012-04-26 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. But it's worth it in the end, because once you get there, you can move mountains' Steve Jobs, BusinessWeek, May 25, 1998 To Steve Jobs, Simplicity wasn't just a design principle. It was a religion and a weapon. The obsession with Simplicity is what separates Apple from other technology companies. It's what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011, and guides the way Apple is organized, how it designs products, and how it connects with customers. It's by crushing the forces of Complexity that the company remains on its stellar trajectory. As creative director, Ken Segall played a key role in Apple's resurrection, helping to create such critical campaigns as 'Think Different' and naming the iMac. Insanely Simple is his insider's view of Jobs' world. It reveals the ten elements of Simplicity that have driven Apple's success - which you can use to propel your own organisation. Reading Insanely Simple, you'll be a fly on the wall inside a conference room with Steve Jobs, and on the receiving end of his midnight phone calls. You'll understand how his obsession with Simplicity helped Apple perform better and faster.

Author : Henri Bergson
Publisher :
ISBN 13 :
Total Pages : 444 pages
Book Rating : 4.42/5 ( download)

DOWNLOAD NOW!

Download or read book Creative Evolution written by Henri Bergson and published by . This book was released on 1911 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Oliver Bown
Publisher : MIT Press
ISBN 13 : 0262361760
Total Pages : 417 pages
Book Rating : 4.67/5 ( download)

DOWNLOAD NOW!

Download or read book Beyond the Creative Species written by Oliver Bown and published by MIT Press. This book was released on 2021-02-23 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multidisciplinary introduction to the field of computational creativity, analyzing the impact of advanced generative technologies on art and music. As algorithms get smarter, what role will computers play in the creation of music, art, and other cultural artifacts? Will they be able to create such things from the ground up, and will such creations be meaningful? In Beyond the Creative Species, Oliver Bown offers a multidisciplinary examination of computational creativity, analyzing the impact of advanced generative technologies on art and music. Drawing on a wide range of disciplines, including artificial intelligence and machine learning, design, social theory, the psychology of creativity, and creative practice research, Bown argues that to understand computational creativity, we must not only consider what computationally creative algorithms actually do, but also examine creative artistic activity itself.

Author : Robert G. Wesson
Publisher : MIT Press
ISBN 13 : 9780262731027
Total Pages : 382 pages
Book Rating : 4.29/5 ( download)

DOWNLOAD NOW!

Download or read book Beyond Natural Selection written by Robert G. Wesson and published by MIT Press. This book was released on 1993 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: proposes an approach to evolution that is more in harmony with modern science than Darwinism or neo-Darwinism

Author : Jay Elliot
Publisher : John Wiley & Sons
ISBN 13 : 1118431421
Total Pages : 171 pages
Book Rating : 4.29/5 ( download)

DOWNLOAD NOW!

Download or read book Leading Apple With Steve Jobs written by Jay Elliot and published by John Wiley & Sons. This book was released on 2012-08-23 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: A former Senior VP of Apple shares how Steve Jobs motivated people to do the best work of their lives Jay Elliot was hired personally by Steve Jobs, just in time to accompany him on the last of his historic visits to Xerox's Palo Alto Research Center, the visits that changed the course of computing. As Senior VP of Apple, Jay served as Steve's right-hand man and trouble-shooter, overseeing all corporate operations and business planning, as well as software development and HR. In Leading Apple with Steve Jobs, Jay details how Steve managed and motivated his people—and what every manager can learn from Jobs about motivating people to do the best work of their lives. Steve Jobs used the phrase "Pirates! Not the Navy" as a rallying cry—a metaphor to "Think Different." In the days of developing the Macintosh, it became a four-word mission statement. It expresses the heart of Apple and Steve. The management principles that grew out of that statement form the backbone of this book. Explains how to find talented people who will understand your objectives and be able to make a contribution to that effort Lists traits that can determine whether a person will be so committed to the vision that they will provide their own motivation Explains how to ensure that your employees hold an allegiance to the captain and to his/her shipmates, and also possess the ability to come up with original, unique ways to approach a problem, and be self-guided with a strong sense of direction Leading Apple with Steve Jobs will shift your thought paradigm and inspire you to assemble and lead innovative teams.

Author : Friedrich von Borries
Publisher : Hatje Cantz Pub
ISBN 13 : 9783775730112
Total Pages : 319 pages
Book Rating : 4.17/5 ( download)

DOWNLOAD NOW!

Download or read book Apple Design written by Friedrich von Borries and published by Hatje Cantz Pub. This book was released on 2011 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume compares various approaches to design and casts light on numerous aspects of design history, deepening one's understanding of contemporary industrial design."

Author : Ken Miki
Publisher : Lars Muller Publishers
ISBN 13 : 9783037783863
Total Pages : 0 pages
Book Rating : 4.69/5 ( download)

DOWNLOAD NOW!

Download or read book Apple written by Ken Miki and published by Lars Muller Publishers. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking the apple as a basic element for thinking through the practice of design, Ken Miki takes the reader on a complete basic course in visual communication. The form and characteristics of the apple are used to address topics such as color, scale, surface, texture, writing, line, and body. A unique approach that offers inspiration and food for thought for both experienced graphic artists and those less familiar with the world of design.