Creativity Inc The Expanded Edition

Author : Ed Catmull
Publisher : Random House
ISBN 13 : 0593594657
Total Pages : 366 pages
Book Rating : 4.50/5 ( download)

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Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House. This book was released on 2023-09-28 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.

Author : Jeff Mauzy
Publisher : H B S Press
ISBN 13 : 9781578512072
Total Pages : 232 pages
Book Rating : 4.77/5 ( download)

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Download or read book Creativity, Inc written by Jeff Mauzy and published by H B S Press. This book was released on 2003 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to foster company-wide creativity.Demystifies the creative process at work. Introduces an approach for systematic creativity built around examining and reworking corporate climate and leadership, ways of organizing, performance measurement and hiring practicesAuthoritative author team. This book is a product of Synectics' 40 years of research into how individuals and teams can make creative ideas happen, and how they can channel the freshness of those ideas into actionDelivers on its promise. Begins with the premise that any company can be highly creative, then ties together practical advice and theoretical ideas to enable creativity on a grand scale even within the largest corporations

Author : Ed Catmull
Publisher : Random House
ISBN 13 : 0679644504
Total Pages : 367 pages
Book Rating : 4.07/5 ( download)

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Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House. This book was released on 2014-04-08 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.

Author : Luc De Brabandere
Publisher : Random House
ISBN 13 : 0812992954
Total Pages : 353 pages
Book Rating : 4.53/5 ( download)

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Download or read book Thinking in New Boxes written by Luc De Brabandere and published by Random House. This book was released on 2013-09-10 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters. LIGHTERS? With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now there are disposable BIC lighters, razors, even phones. The company opened its door to a host of opportunities. IT INVENTED A NEW BOX. Your business can, too. And simply thinking “out of the box” is not the answer. True ingenuity needs structure, hard analysis, and bold brainstorming. It needs to start THINKING IN NEW BOXES —a revolutionary process for sustainable creativity from two strategic innovation experts from The Boston Consulting Group (BCG). To make sense of the world, we all rely on assumptions, on models—on what Luc de Brabandere and Alan Iny call “boxes.” If we are unaware of our boxes, they can blind us to risks and opportunities. This innovative book challenges everything you thought you knew about business creativity by breaking creativity down into five steps: • Doubt everything. Challenge your current perspectives. • Probe the possible. Explore options around you. • Diverge. Generate many new and exciting ideas, even if they seem absurd. • Converge. Evaluate and select the ideas that will drive breakthrough results. • Reevaluate. Relentlessly. No idea is a good idea forever. And did we mention Reevaluate? Relentlessly. Creativity is paramount if you are to thrive in a time of accelerating change. Replete with practical and potent creativity tools, and featuring fascinating case studies from BIC to Ford to Trader Joe’s, Thinking in New Boxes will help you and your company overcome missed opportunities and stay ahead of the curve. This book isn’t a simpleminded checklist. This is Thinking in New Boxes. And it will be fun. (We promise.) Praise for Thinking in New Boxes “Excellent . . . While focusing on business creativity, the principles in this book apply anywhere change is needed and will be of interest to anyone seeking to reinvent herself.”—Blogcritics “Thinking in New Boxes is a five-step guide that leverages the authors’ deep understanding of human nature to enable readers to overcome their limitations and both imagine and create their own futures. This book is a must-read for people living and working in today’s competitive environment.”—Ray O. Johnson, Ph.D., chief technology officer, Lockheed Martin “Thinking In New Boxes discusses what I believe to be one of the fundamental shifts all companies/brands need to be thinking about: how to think creatively, in order to innovate and differentiate our brands. We need to thrive and lead in a world of accelerating change and this book challenges us to even greater creativity in our thinking. One of the best business books I’ve read in a long time.”—Jennifer Fox, CEO, Fairmont Hotels & Resorts “As impressive as teaching new tricks to old dogs, Thinking in New Boxes is both inspirational and practical—a comprehensive, step-by-step guide to sharpening one’s wits in order to harness creativity in the workplace.”—Peter Gelb, general manager, Metropolitan Opera

Author : Keith Sawyer
Publisher : John Wiley & Sons
ISBN 13 : 1118539117
Total Pages : 292 pages
Book Rating : 4.18/5 ( download)

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Download or read book Zig Zag written by Keith Sawyer and published by John Wiley & Sons. This book was released on 2013-02-13 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A science-backed method to maximize creative potential in any sphere of life With the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation. Keith Sawyer draws from his expansive research of the creative journey, exceptional creators, creative abilities, and world-changing innovations to create an accessible, eight-step program to increasing anyone's creative potential. Sawyer reveals the surprising secrets of highly creative people (such as learning to ask better questions when faced with a problem), demonstrates how to come up with better ideas, and explains how to carry those ideas to fruition most effectively. This science-backed, step-by step method can maximize our creative potential in any sphere of life. Offers a proven method for developing new ideas and creative problem-solving no matter what your profession Includes an eight-step method, 30 practices, and more than 100 techniques that can be launched at any point in a creative journey Psychologist, jazz pianist, and author Keith Sawyer studied with world-famous creativity expert Mihaly Csikszentmihalyi Sawyer's book offers a wealth of easy to apply strategies and ideas for anyone who wants to tap into their creative power.

Author : Gerard J. Puccio
Publisher : SAGE Publications
ISBN 13 : 1412977576
Total Pages : 377 pages
Book Rating : 4.79/5 ( download)

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Download or read book Creative Leadership written by Gerard J. Puccio and published by SAGE Publications. This book was released on 2010-12-09 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book demonstrates how creative thinking is an essential element of leadership, especially when bringing about change. It provides a unique combination of conceptual arguments, practical principles, and proven tools to enhance future leaders' effectiveness in creating and managing change.

Author : Bill Capodagli
Publisher : McGraw Hill Professional
ISBN 13 : 0071664378
Total Pages : 224 pages
Book Rating : 4.70/5 ( download)

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Download or read book Innovate the Pixar Way: Business Lessons from the World’s Most Creative Corporate Playground written by Bill Capodagli and published by McGraw Hill Professional. This book was released on 2009-12-18 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Details how this playful organization provides a working environment that encourages imagination, inventiveness, and joyful collaboration. If you dream of creating a more positive climate in your company, this book might just make your dreams come true.” Ken Blanchard, coauthor of The One Minute Manager® and Helping People Win at Work Unleash Pixar-style creativity in any organization! Authors of the business classic The Disney Way, Bill Capodagli and Lynn Jackson take a behind-the-scenes look at the company built upon the “magic” of Disney. Readers of this concise and accessible book will learn how to apply Pixar’s secrets of success, which include the company’s ability to turn visions into clear directives and its remarkable focus on detail, which translates into products of the utmost quality. Other lessons include how to hire creative people and always challenging the status quo.

Author : Lawrence Levy
Publisher : HarperCollins
ISBN 13 : 054473419X
Total Pages : 277 pages
Book Rating : 4.97/5 ( download)

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Download or read book To Pixar and Beyond written by Lawrence Levy and published by HarperCollins. This book was released on 2016-11-01 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: An insider's never-before-told story about how a struggling computer animation company called Pixar became one of the greatest entertainment organizations of all time. ¶“Part business book and part thriller—a tale that’s every bit as compelling as the ones Pixar tells in its blockbuster movies.”—Dan Lyons, best-selling author of Disrupted¶After he was dismissed from Apple in the early 1990s, Steve Jobs turned his attention to a little-known graphics company he owned called Pixar. One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and executive to whom he had never spoken before. He hoped to persuade Levy to help him pull Pixar back from the brink of failure. This is the extraordinary story of what happened next: how Jobs and Levy concocted and pulled off a highly improbable plan that transformed Pixar into the Hollywood powerhouse it is today. Levy offers a masterful, firsthand account of how Pixar rose from humble beginnings, what it was like to work so closely with Jobs, and how Pixar’s story offers profound lessons that can apply to many aspects of our professional and personal lives. ¶“[A] delightful book about finance, creative genius, workplace harmony, and luck.”—Fortune ¶“Enchanting.”—The New York Times ¶“I love this book! I think it is brilliant.”—Ed Catmull, cofounder and president of Pixar Animation, president of Disney Animation, and coauthor of the bestseller Creativity Inc. ¶“A natural storyteller, Levy offers an inside look at the business and a fresh, sympathetic view of Jobs.”—Success Magazine¶An Amazon Best Book of 2016 in Business & Leadership • A top pick on Fortune’s Favorite Books of 2016 • A 2017 Axiom Business Book Award winner in Memoir/Biography ¶

Author : Ed Catmull
Publisher : Random House Canada
ISBN 13 : 1039007546
Total Pages : 0 pages
Book Rating : 4.43/5 ( download)

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Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House Canada. This book was released on 2023-06-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Susannah Gora
Publisher : Crown
ISBN 13 : 0307716600
Total Pages : 386 pages
Book Rating : 4.06/5 ( download)

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Download or read book You Couldn't Ignore Me If You Tried written by Susannah Gora and published by Crown. This book was released on 2011-02-22 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: You can quote lines from Sixteen Candles (“Last night at the dancemy little brother paid a buck to see your underwear”), your iPod playlist includes more than one song by the Psychedelic Furs and Simple Minds, you watch The Breakfast Club every time it comes on cable, and you still wish that Andie had ended up with Duckie in Pretty in Pink. You’re a bonafide Brat Pack devotee—and you’re not alone. The films of the Brat Pack—from Sixteen Candles to Say Anything—are some of the most watched, bestselling DVDs of all time. The landscape that the Brat Packmemorialized—where outcasts and prom queens fall in love, preppies and burn-outs become buds, and frosted lip gloss, skinny ties, and exuberant optimism made us feel invincible—is rich with cultural themes and significance, and has influenced an entire generation who still believe that life always turns out the way it is supposed to. You Couldn’t Ignore Me If You Tried takes us back to that era, interviewing key players, such as Molly Ringwald, Anthony Michael Hall, Ally Sheedy, Judd Nelson, Andrew McCarthy, and John Cusack, and mines all the material from the movies to the music to the way the films were made to show how they helped shape our visions for romance, friendship, society, and success.