How To Set Up Run A Fashion Label

Author : Toby Meadows
Publisher :
ISBN 13 : 9781786274847
Total Pages : 0 pages
Book Rating : 4.41/5 ( download)

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Download or read book How to Set Up & Run a Fashion Label written by Toby Meadows and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: To run a successful fashion label you need to know about business as well as design. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, this book is for anyone wanting to start their own fashion business. Thoroughly revised for the social media age, with updated images throughout. With eight new case studies: AwaytoMars (Brazil/UK), FFM Dubai (UAE), Picture Organic (France), Vetta Capsule (US), ADAY, Farm, Olivia Burton (UK), and The Goods Department (Indonesia).

Author : Toby Meadows
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.51/5 ( download)

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Download or read book How to Set Up and Run a Fashion Label written by Toby Meadows and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A guide to running your own business, whether it is within the clothing, accessories, or footwear sectors. Filled with tips, case studies, and tasks to help you analyse yourself, your market and your product, it shows you what to expect and how to survive beyond the first eighteen months, the period during which many start-up businesses collapse." -- Provided by publisher.

Author : Toby Meadows
Publisher : Laurence King Publishing
ISBN 13 : 1780676700
Total Pages : 269 pages
Book Rating : 4.08/5 ( download)

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Download or read book How to Set Up & Run a Fashion Label written by Toby Meadows and published by Laurence King Publishing. This book was released on 2012-08-20 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business—from marketing and PR to manufacturing your collection, and where to find the money to finance it all. In How to Set Up and Run a Fashion Label 2nd edition, Toby Meadows presents a no-nonsense guide to running your own business, whether it is within the clothing, accessories, or footwear sectors. Packed with tips, case studies, and tasks to help you analyze yourself, your market, and your product, the book is designed for anyone wanting to start their own fashion business. This new, expanded edition contains information on e-commerce, sustainability, five new case studies, and updated images throughout.

Author : Mary Gehlhar
Publisher : Kaplan Publishing
ISBN 13 : 9781427797100
Total Pages : 304 pages
Book Rating : 4.02/5 ( download)

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Download or read book The Fashion Designer Survival Guide, Revised and Expanded Edition written by Mary Gehlhar and published by Kaplan Publishing. This book was released on 2008-07-01 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mary Gehlhar, author, industry authority, and consultant to hundreds of designers, including Zac Posen, Twinkle by Wenlan, Rebecca Taylor, and Cloak, gives readers behind-the-scenes insights and essential business information on creating and sustaining a successful career as an independent designer. With advice from fashion luminaries including Donna Karan, Tommy Hilfiger, Cynthia Rowley, Diane von Furstenberg, Richard Tyler, and top executives from Saks Fifth Avenue and Barneys New York, this fully updated and revised edition of The Fashion Designer Survival Guide addresses the latest trends in apparel and accessories, the newest designers, an updated introduction, and a new foreword by Diane von Furstenberg, Designer and President of the Council of Fashion Designers of America (CFDA). The Fashion Designer Survival Guide provides the necessary tools to get a fashion line or label up and moving on the right track, including: How to create a viable business plan Figuring out how much money you need, where and how to get it, and how to make it last, including the latest on private equity The best sources for fabric and materials Navigating the pitfalls of production both at home and abroad Marketing, branding, and getting the product into the stores and into the customer’s closets Romancing the press, dressing celebrities, and creative publicity techniques Producing a runway show that will get results

Author : Mary Gehlhar
Publisher : Barrons Educational Services
ISBN 13 : 150626560X
Total Pages : 289 pages
Book Rating : 4.05/5 ( download)

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Download or read book The Fashion Designer Survival Guide written by Mary Gehlhar and published by Barrons Educational Services. This book was released on 2021-01-05 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Mary Gehlhar’s third edition of her seminal Fashion Designer Survival Guide is the definitive how-to for navigating the fashion industry, post-pandemic. Mary’s trailblazing book illuminates and inspires. She is a fashion treasure and this new edition is a rare gem.” Tim Gunn “The Fashion Designer Survival Guide is packed with essential knowledge and advice from industry experts and experienced designers to set you on the right path. These insights will give you the solid foundation to create a plan and make smart decisions…” Christian Siriano In this updated and expanded edition of The Fashion Designer Survival Guide, Mary Gehlhar, industry authority and consultant to hundreds of fashion design entrepreneurs, offers behind-the-scenes insight and essential information to launch and grow your own fashion label. You’ll hear from experts in social media, financing, and sales, along with advice from dozens of designers on solutions to their biggest challenges and their keys to success. A new section of full color photos from 25 independent designers bring the concepts to life. In this must-have guide, Gehlhar reveals essential information on: Creating a viable business plan Social media strategies to grow your customer base Maximizing online sales to get your designs directly into customers’ closets Integrating sustainability in your sourcing and manufacturing Collaborating with influencers, stylists and brands to expand your audience Landing the right financing for your type of business Establishing wholesale partnerships with the best retail stores Navigating the pitfalls of production both at home and abroad

Author : Fashionary International Limited
Publisher :
ISBN 13 : 9789887710974
Total Pages : pages
Book Rating : 4.70/5 ( download)

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Download or read book The Super Fashion Designer written by Fashionary International Limited and published by . This book was released on 2018-01-25 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The Super Fashion Designer is a visual guide of business practicing in the fashion industry. It applies beautiful graphic illustration to transform the complex theory into interesting read. The book provides a better understanding of the real world of fashion, from how to predict fabric usage to reading customers' body language, this book provide insights and knowledges for anyone who are in the fashion industry.

Author : Toby Meadows
Publisher : Laurence King Publishing
ISBN 13 : 9781856698931
Total Pages : 0 pages
Book Rating : 4.39/5 ( download)

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Download or read book How to Set up & Run a Fashion Label 2nd edition written by Toby Meadows and published by Laurence King Publishing. This book was released on 2012-09-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business—from marketing and PR to manufacturing your collection, and where to find the money to finance it all. This new, expanded edition contains information on e-commerce, sustainability, five new case studies, and updated images throughout.

Author : Dana Thomas
Publisher : Penguin
ISBN 13 : 110121807X
Total Pages : 384 pages
Book Rating : 4.75/5 ( download)

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Download or read book Deluxe written by Dana Thomas and published by Penguin. This book was released on 2007-08-16 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: “With Deluxe: How Luxury Lost Its Luster, [Dana] Thomas—who has been the cultural and fashion writer for Newsweek in Paris for 12 years—has written a crisp, witty social history that’s as entertaining as it is informative.” —New York Times From the author of Fashionopolis: The Price of Fast Fashion and the Future of Clothes Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don't want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.

Author : Andy Dunn
Publisher : Currency
ISBN 13 : 0593238281
Total Pages : 321 pages
Book Rating : 4.88/5 ( download)

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Download or read book Burn Rate written by Andy Dunn and published by Currency. This book was released on 2023-05-09 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this “gripping” (TechCrunch), “eye-opening” (Gayle King, Oprah Daily) memoir of mental illness and entrepreneurship, the co-founder of the menswear startup Bonobos opens up about the struggle with bipolar disorder that nearly cost him everything. “Arrestingly candid . . . the most powerful book I’ve read on manic depression since An Unquiet Mind.”—Adam Grant, #1 New York Times bestselling author of Think Again and host of WorkLife ONE OF THE MOST ANTICIPATED BOOKS OF 2022—Forbes At twenty-eight, fresh from Stanford’s MBA program and steeped in the move-fast-and-break-things ethos of Silicon Valley, Andy Dunn was on top of the world. He was building a new kind of startup—a digitally native, direct-to-consumer brand—out of his Manhattan apartment. Bonobos was a new-school approach to selling an old-school product: men’s pants. Against all odds, business was booming. Hustling to scale the fledgling venture, Dunn raised tens of millions of dollars while boundaries between work and life evaporated. As he struggled to keep the startup afloat, Dunn was haunted by a ghost: a diagnosis of bipolar disorder he received after a frightening manic episode in college, one that had punctured the idyllic veneer of his midwestern upbringing. He had understood his diagnosis as an unspeakable shame that—according to the taciturn codes of his fraternity, the business world, and even his family—should be locked away. As Dunn’s business began to take off, however, some of the very traits that powered his success as a founder—relentless drive, confidence bordering on hubris, and ambition verging on delusion—were now threatening to undo him. A collision course was set in motion, and it would culminate in a night of mayhem—one poised to unravel all that he had built. Burn Rate is an unconventional entrepreneurial memoir, a parable for the twenty-first-century economy, and a revelatory look at the prevalence of mental illness in the startup community. With intimate prose, Andy Dunn fearlessly shines a light on the dark side of success and challenges us all to take part in the deepening conversation around creativity, performance, and disorder.

Author : Oliver Burkeman
Publisher : Farrar, Straus and Giroux
ISBN 13 : 0374715246
Total Pages : 140 pages
Book Rating : 4.43/5 ( download)

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Download or read book Four Thousand Weeks written by Oliver Burkeman and published by Farrar, Straus and Giroux. This book was released on 2021-08-10 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: AN INSTANT NEW YORK TIMES BESTSELLER "Provocative and appealing . . . well worth your extremely limited time." —Barbara Spindel, The Wall Street Journal The average human lifespan is absurdly, insultingly brief. Assuming you live to be eighty, you have just over four thousand weeks. Nobody needs telling there isn’t enough time. We’re obsessed with our lengthening to-do lists, our overfilled inboxes, work-life balance, and the ceaseless battle against distraction; and we’re deluged with advice on becoming more productive and efficient, and “life hacks” to optimize our days. But such techniques often end up making things worse. The sense of anxious hurry grows more intense, and still the most meaningful parts of life seem to lie just beyond the horizon. Still, we rarely make the connection between our daily struggles with time and the ultimate time management problem: the challenge of how best to use our four thousand weeks. Drawing on the insights of both ancient and contemporary philosophers, psychologists, and spiritual teachers, Oliver Burkeman delivers an entertaining, humorous, practical, and ultimately profound guide to time and time management. Rejecting the futile modern fixation on “getting everything done,” Four Thousand Weeks introduces readers to tools for constructing a meaningful life by embracing finitude, showing how many of the unhelpful ways we’ve come to think about time aren’t inescapable, unchanging truths, but choices we’ve made as individuals and as a society—and that we could do things differently.