Testing Business Ideas

Author : David J. Bland
Publisher : John Wiley & Sons
ISBN 13 : 1119551420
Total Pages : 365 pages
Book Rating : 4.23/5 ( download)

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Download or read book Testing Business Ideas written by David J. Bland and published by John Wiley & Sons. This book was released on 2019-11-06 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

Author : David Bland
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.58/5 ( download)

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Download or read book Testing Business Ideas written by David Bland and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : David J. Bland
Publisher : John Wiley & Sons
ISBN 13 : 1119551447
Total Pages : 375 pages
Book Rating : 4.47/5 ( download)

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Download or read book Testing Business Ideas written by David J. Bland and published by John Wiley & Sons. This book was released on 2019-11-12 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

Author : John Mullins
Publisher : Pearson UK
ISBN 13 : 1292208414
Total Pages : 300 pages
Book Rating : 4.11/5 ( download)

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Download or read book The New Business Road Test written by John Mullins and published by Pearson UK. This book was released on 2017-12-20 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: ROAD TEST YOUR IDEA BEFORE YOU LAUNCH YOUR LEAN START-UP Thinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it? No matter how talented you are or how much capital you have, if you’re pursuing a fundamentally flawed opportunity then you’re heading for failure. So before you launch your lean start-up, take your idea for a test drive and make sure it has a fighting chance of working. Now in its 4th Edition, The New Business Road Test is the essential handbook for anyone wanting to launch a start-up. The new and fully updated case studies – Ella's Kitchen, Whole Foods, eBay and more – and ‘seven domains’ framework will help you avoid impending disaster and enhance your chances of achieving your entrepreneurial dreams. This book will help you answer the live-or-die questions: Are the market and industry attractive? Does the opportunity offer both customer benefits as well as competitive and economic sustainability? Can you deliver the results you seek? The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Author : David Bland
Publisher : Campus Verlag
ISBN 13 : 3593511967
Total Pages : 363 pages
Book Rating : 4.62/5 ( download)

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Download or read book Testing Business Ideas written by David Bland and published by Campus Verlag. This book was released on 2020-03-11 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drum teste, wer sich ewig bindet! Wer eine Geschäftsidee hat, tut gut daran, sie am Kunden zu testen, bevor er sie skaliert. Seit »Business Model Generation« wissen das nicht nur Start-ups, sondern auch Corporates und Selbstständige. »Testing Business Ideas« ist die umfassendste Sammlung von Experimenten zur Erforschung von Kundenwünschen und User Experiences, die es je in Buchform gab! Und das Beste: Das Buch liefert Blaupausen für den optimalen Testverlauf bei verschiedenen Produktarten – Hardware, Software, Dienstleitung – und hält jede Menge Tipps bereit für die praktische Umsetzung. Denn nicht jedes Experiment eignet sich für jeden Zweck. Aber jedes Experiment kann von Teams sowie Einzelpersonen durchgeführt werden. »Testing Business Ideas« ist die perfekte Ergänzung zu Business Model Generation und Value Proposition Design.

Author : Terry Kyle
Publisher : Terry Kyle
ISBN 13 : 0955898900
Total Pages : 302 pages
Book Rating : 4.07/5 ( download)

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Download or read book Small Business Ideas written by Terry Kyle and published by Terry Kyle. This book was released on 2008-04 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kyle includes more than 400 of the latest, greatest, and newest small business ideas and innovative new product/service-based small business approaches from all around the world in this comprehensive survey of business.

Author : Dominik Tarolli
Publisher :
ISBN 13 : 9781735752402
Total Pages : pages
Book Rating : 4.01/5 ( download)

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Download or read book Startup Secrets Blackbook written by Dominik Tarolli and published by . This book was released on 2020-12-24 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The biggest question for people who want to start a business is: Will my business make enough money? Every year tens of thousands of business fail, because they don't know how to test a business idea and they don't have the right business tools to plan future business success.That is a tragedy and that is why the Startup Secrets Blackbook was written. Testing your business idea is the key to create a successful business.This book will help you to test your business idea in seven easy steps and can turn your dream into reality.

Author : Alexandrina Maria Pauceanu
Publisher : Springer Nature
ISBN 13 : 981197408X
Total Pages : 218 pages
Book Rating : 4.83/5 ( download)

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Download or read book Innovation, Innovators and Business written by Alexandrina Maria Pauceanu and published by Springer Nature. This book was released on 2022-12-14 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook approaches innovation and innovators as two elements of an equation with business application. It discusses creativity, methods to develop creativity, design thinking, the lean startup and minimum viable product (MVP), personal development for entrepreneurs, charisma, franchising and cases from the UAE. It is designed to be a practical and up-to-date resource for an innovation and entrepreneurship course. It contains practical information about the innovation frameworks and their applicability, explanation of creativity and creative mindset, methods of innovation, design thinking in practice, lean startup methodology, charisma, setting up a business, go-to-market strategies, growth and change as well as franchise management. It comes with worksheets to help the reader in practicing. The book solves the need of having innovation resources in one place, well explained and exemplified for students, aspirant and existing entrepreneurs as well as innovation enthusiasts.

Author : Alexander Osterwalder
Publisher : John Wiley & Sons
ISBN 13 : 1119523966
Total Pages : 407 pages
Book Rating : 4.63/5 ( download)

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Download or read book The Invincible Company written by Alexander Osterwalder and published by John Wiley & Sons. This book was released on 2020-04-14 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition Design Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world’s most exciting companies. The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models--and the ability to improve existing business models while consistently launching new ones. The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition. In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools—such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map—enable readers to understand how to design invincible companies. The Invincible Company: ● Helps large and small companies build their growth strategy and manage their core simultaneously ● Explains the world's best modern and historic business models ● Provides tools to assess your business model, innovation readiness, and all of your innovation projects Presented in striking 4-color, and packed with practical visuals and tools, The Invincible Company is a must-have book for business leaders, entrepreneurs, and innovation professionals.

Author : David Vance
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527527484
Total Pages : 425 pages
Book Rating : 4.85/5 ( download)

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Download or read book Business Essentials written by David Vance and published by Cambridge Scholars Publishing. This book was released on 2019-01-29 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is for the next generation of leaders in business, industry and society, for whom it is important to know where wealth and jobs come from, how the government generates tax revenue and the principles which help society function best. It assumes no prior business knowledge, starting with foundational principles and plunges into important issues in business. It explores questions such as: What is the nature of leadership? What is entrepreneurship? What can financial analysis reveal? How can big data and analytics be used? What strategies are available? Every chapter lists learning objectives allowing the reader to know what to expect. Emphasis boxes throughout the text summarize concepts and provide additional examples. The book assumes no math beyond algebra, but develops quantitative tools through seventy worked equations. Each chapter has a Terms and Concepts section for reference and review. Chapter appendices provide practical information on networking, negotiation, professional dress, consulting, employment, and challenging statistics.