The White Paper

Author : Gordon Graham
Publisher : John Wiley & Sons
ISBN 13 : 1118497058
Total Pages : 384 pages
Book Rating : 4.50/5 ( download)

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Download or read book White Papers For Dummies written by Gordon Graham and published by John Wiley & Sons. This book was released on 2013-03-20 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fast and easy way to write winning white papers! Whether you’re a marketing manager seeking to use white papers to promote your business, or a copywriter keen to break into this well-paying field, White Papers For Dummies gives you a wealth of practical, hands-on advice from one of the world’s leading experts in the field. The fact-based documents known as white papers have been called the “king of content.” No other B2B marketing piece can do more to generate leads, nurture prospects, and build mindshare. Where white papers were once used only by technology firms, they are becoming “must-have” items in the marketing toolkit for almost any B2B firm. Practically every startup must produce a white paper as part of its business planning. But writing effective white papers is a big challenge. Now you can benefit from the experience of a white paper specialist who’s done more than 200 projects for clients from Silicon Valley to Finland, from mighty Google to tiny startups. Author Gordon Graham—also known as That White Paper Guy—provides dozens of tips and tricks to help your project come together faster and easier. White Papers For Dummies will help you to: Quickly determine if your B2B firm could benefit from a white paper Master the three phases of every white paper project: planning, production, and promotion Understand when and how to use the three main types of white paper Decide which elements to include and which to leave out Learn the best practices of seasoned white paper researchers and writers Choose from 40 different promotional tactics to get the word out Avoid common mistakes that many beginners make

Author : Satoshi Nakamoto
Publisher :
ISBN 13 : 9781999675929
Total Pages : 0 pages
Book Rating : 4.24/5 ( download)

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Download or read book The White Paper written by Satoshi Nakamoto and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ignota Books publishes the original white paper by Satoshi Nakamoto on its tenth anniversary, providing a guide to the blockchain technology that is transforming our lives. In the wake of the 2008 financial crisis, the mysterious Satoshi Nakamoto published a revolutionary white paper that described a simple peer-to-peer electronic cash system that would later become Bitcoin. In the decade since the launch of the digital currency, the nascent blockchain technology behind Bitcoin has been heralded as having the same radical potential as the printing press or the Internet, in particular presenting extraordinary challenges to traditional banking. Yet the paper contains no reference to existing political ideas, monetary or economic knowledge. Why? The White Paper returns to Nakamoto's canonical text as a Rosetta Stone that can serve as the compass for a rapidly shifting terrain of contemporary techno-politics. Crypto-economist Jaya Klara Brekke provides a guide and commentary, contextualising the paper for a wide readership and revealing the far-reaching implications of decentralisation. Also includes an introduction by acclaimed artist and technologist James Bridle situating Bitcoin within an obscure historical movement of decentralisation, showing how blockchain is part of a wider project to redraw the maps of political possibility.

Author : Martha Collins
Publisher : University of Pittsburgh Press
ISBN 13 : 0822978172
Total Pages : 80 pages
Book Rating : 4.76/5 ( download)

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Download or read book White Papers written by Martha Collins and published by University of Pittsburgh Press. This book was released on 2012-01-29 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: White Papers is a series of untitled poems that deal with issues of race from a number of personal, historical, and cultural perspectives. Expanding the territory of her 2006 book Blue Front, which focused on a lynching her father witnessed as a child, this book turns, among other things, to Martha Collins' childhood. Throughout, it explores questions about what it means to be white, not only in the poet’s life, but also in our culture and history, even our pre-history. The styles and forms are varied, as are the approaches; some of the poems address race only implicitly, and the book, like Blue Front, includes some documentary and “found” material. But the focus is always on getting at what it has meant and what it means to be white—to have a race and racial history, much of which one would prefer to forget, if one is white, but all of which is essential to remember and to acknowledge in a multi-racial society that continues to live under the influence of its deeply racist past.

Author : Australian Government - Department of Defence - Defence Publishing Service
Publisher :
ISBN 13 : 9780642297020
Total Pages : 140 pages
Book Rating : 4.29/5 ( download)

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Download or read book Defending Australia in the Asia Pacific Century written by Australian Government - Department of Defence - Defence Publishing Service and published by . This book was released on 2009 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new Defence White Paper explains how the Government plans to strengthen the foundations of Australia's defence. It sets out the Government's plans for Defence for the next few years, and how it will achieve those plans. Most importantly, it provides an indication of the level of resources that the Government is planning to invest in Defence over coming years and what the Government, on behalf of the Australian people, expects in return from Defence. Ultimately, armed forces exist to provide Governments with the option to use force. Maintaining a credible defence capability is a crucial contributor to our security, as it can serve to deter potential adversaries from using force against us or our allies, partners and neighbours.

Author : Hans-Holger Bleß
Publisher : Springer
ISBN 13 : 3662559188
Total Pages : 135 pages
Book Rating : 4.85/5 ( download)

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Download or read book White Paper on Joint Replacement written by Hans-Holger Bleß and published by Springer. This book was released on 2017-11-03 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is published open access under a CC BY 4.0 license. White Paper on Joint Replacement This White Paper details the status of hip and knee arthroplasty care in Germany. Hip and knee replacements are amongst the most frequently performed procedures and usually become necessarily due to age-related wear of the joint, osteoarthritis and fractures of the femoral neck. In light of demographic change, demands with regard to standards of care and the procedures are likely to rise. Contents • This White Paper contains information on indications, procedures, health economic aspects and the healthcare system stakeholders involved. • It portrays current developments with regard to the prevalence of hip and knee arthroplasty, the healthcare situation and quality of care within the chain of medical care. • This book is complemented by a chapter assessing the current situation from an expert perspective with contributions from renowned experts in the fields of science, medical technology and medical practice. This book addresses people involved in shaping and representing the healthcare system from a variety of fields including medical professions, health insurances and health sciences as well as journalists and patient representatives.

Author : Martin Gilbert
Publisher :
ISBN 13 :
Total Pages : 116 pages
Book Rating : 4.38/5 ( download)

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Download or read book Continue to Pester, Nag and Bite written by Martin Gilbert and published by . This book was released on 2004 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brilliant in-depth look at Winston Churchill's leadership during the Second World War. It reveals a very human, sensitive and often tormented man, who nevertheless found the strength to lead his nation forward from the darkest and most dangerous of times, towards the defeat of a tenacious enemy.

Author : Commission of the European Communities
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.02/5 ( download)

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Download or read book White Paper on Education and Training written by Commission of the European Communities and published by . This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : David D. Woods
Publisher : CRC Press
ISBN 13 : 131706528X
Total Pages : 328 pages
Book Rating : 4.89/5 ( download)

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Download or read book Resilience Engineering written by David D. Woods and published by CRC Press. This book was released on 2017-11-01 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Resilience Engineering, 'failure' is the result of the adaptations necessary to cope with the complexity of the real world, rather than a breakdown or malfunction. The performance of individuals and organizations must continually adjust to current conditions and, because resources and time are finite, such adjustments are always approximate. This definitive new book explores this groundbreaking new development in safety and risk management, where 'success' is based on the ability of organizations, groups and individuals to anticipate the changing shape of risk before failures and harm occur. Featuring contributions from many of the worlds leading figures in the fields of human factors and safety, Resilience Engineering provides thought-provoking insights into system safety as an aggregate of its various components, subsystems, software, organizations, human behaviours, and the way in which they interact. The book provides an introduction to Resilience Engineering of systems, covering both the theoretical and practical aspects. It is written for those responsible for system safety on managerial or operational levels alike, including safety managers and engineers (line and maintenance), security experts, risk and safety consultants, human factors professionals and accident investigators.

Author : Henry Jenkins
Publisher : MIT Press
ISBN 13 : 0262513625
Total Pages : 146 pages
Book Rating : 4.23/5 ( download)

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Download or read book Confronting the Challenges of Participatory Culture written by Henry Jenkins and published by MIT Press. This book was released on 2009-06-05 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many teens today who use the Internet are actively involved in participatory cultures—joining online communities (Facebook, message boards, game clans), producing creative work in new forms (digital sampling, modding, fan videomaking, fan fiction), working in teams to complete tasks and develop new knowledge (as in Wikipedia), and shaping the flow of media (as in blogging or podcasting). A growing body of scholarship suggests potential benefits of these activities, including opportunities for peer-to-peer learning, development of skills useful in the modern workplace, and a more empowered conception of citizenship. Some argue that young people pick up these key skills and competencies on their own by interacting with popular culture; but the problems of unequal access, lack of media transparency, and the breakdown of traditional forms of socialization and professional training suggest a role for policy and pedagogical intervention. This report aims to shift the conversation about the "digital divide" from questions about access to technology to questions about access to opportunities for involvement in participatory culture and how to provide all young people with the chance to develop the cultural competencies and social skills needed. Fostering these skills, the authors argue, requires a systemic approach to media education; schools, afterschool programs, and parents all have distinctive roles to play. The John D. and Catherine T. MacArthur Foundation Reports on Digital Media and Learning

Author : Jonathan Kantor
Publisher : Lulu.com
ISBN 13 : 9780557163243
Total Pages : 168 pages
Book Rating : 4.42/5 ( download)

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Download or read book Crafting White Paper 2 0 written by Jonathan Kantor and published by Lulu.com. This book was released on 2010-01 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, we live in a world of 'abbreviated information'. We don't send long emails, we opt for brief text messages or 'Tweets' via Twitter. Unlike previous generations, we have become a 'short attention' society, unable to read detailed information for a substantial period of time before becoming distracted by events that require our immediate attention. As we grow accustomed to short, quick messaging methodologies, our ability to read lengthy and detailed information such as white papers will decline. To address this growing trend, white paper information must change from an 'all-text' medium to one that includes new elements that appeal to today's time and attention-challenged business reader. This book will help white paper marketers recognize this growing trend, and incorporate a host of new white paper elements that engage the 'short attention' reader. In doing so, marketers can have a greater impact with their white papers enabling greater business marketing effectiveness.